Simply put, we fall in love with these foods because we can’t always get them. Why do I get tempted to buy a carton of eggnog, even though it’s like drinking melted ice cream? Because I know that I can’t get it any other time of the year, and something about that makes me passionate about it. I might even make an extra trip to the grocery store to get it.
I suppose with food, absence makes the heart grow fonder. But I can’t help but wonder if it’s all a big trick. I can see the marketing managers from these companies getting together and planning out ways to make us buy. Do they know that taking something away for nine months will make us buy more in the three remaining months than we would have for a whole year?
Probably.
My goal this year is to only buy what I truly like, and not what I am afraid I’ll never get another chance to taste. It will come back next year, after all. I don’t have to go hog-wild with seasonal temptations or I just might start resembling a hog!
Kimberly, I feel your pain! I know exactly what you mean about all these "seasonal" things to fatten us up. Having said that, have you tried the "light" eggnog? It is wonderful in a latte and it isn't quite as guilt-ridden as regular.
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